Leadership & Brokerage Culture Why agents leave brokerages is a question most brokers answer wrong. Every time an agent leaves my office, the story sounds the same. They found a better split. A better deal. A brokerage down the road offering two more points. I used to believe that story too. Twenty-two years in this …
Why Agents Leave Brokerages: 5 Real Reasons Behind the Exodus Read More »
Leadership & Brokerage Culture Years ago, I took a ten-minute break from my desk and walked outside our office. Second palm tree on the left, if you want the exact spot. I sat down and watched a colony of ants move a crumb of food across the concrete. No manager directing traffic. No incentive plan. …
Leading a Real Estate Team? Try Thinking Like a Colony of Ants Read More »
Agent Career & Brokerage Strategy Here’s something most brokers won’t say out loud: agents spend more time researching their next car than they do learning what every agent should know before joining a brokerage. They walk in, hear a split, do the math on a napkin, and sign. Then six months later, they’re frustrated, unsupported, …
What Every Agent Should Know Before Joining a Brokerage Read More »
Let me tell you something that might sound a little woo-woo at first, but stick with me because this is going to change how you think about leading your team and running your business. We’re talking about gratitude, and before you roll your eyes thinking this is just another feel-good blog post, let me share …
When I founded McQuaid & Company (now Serhant SWFL), I knew that success wouldn’t just come from selling properties or closing deals. The true foundation of a thriving business comes from creating a culture where people feel valued, inspired, and genuinely cared for. Over the years, I’ve seen firsthand how leading with heart transforms not …
Leading with Heart: Building a Culture of Care in Your Business Read More »